Google Business Profile -Google Maps Optimization

Google Business Listing Optimization or “Google Maps Optimization” is currently the most important thing you can do for increasing the visibility of your company and driving qualified phone calls.

Google Business Profile, also commonly referred to as “Google Maps” is critical in order to drive regional traffic to your site. Here is an example of a Google Business Listing search



Critical ranking factors include Location, Relevancy to the search terms Prominence.

Key areas  in optimizing a Google listing include:

  • Consistent Name, Address and Phone Number across the web
  • Selecting the correct Business Categories
  • Number of reviews and star rating
  • Creating custom service categories
  • Complete business description
  • Adding hours of operation
  • Images
  • Creating posts and specials
  • Responding to reviews

Two areas we work on after optimizing business information are:

  • Assist in Acquiring Google Reviews
  • Building out local Citations

We often build out 50 to 100 local citations which establish trust and authority with Google. In addition, we correct any existing citations that do not have the correct exact Name, Address and Phone number. While this can be a costly and time consuming task, we have automated tools to develop these high authority citations in a cost effective manner.

Many companies and businesses compound the problem by trying to game the system with duplicate listings and other tricks. This can lead to a loss of trust and virtually disappearing from rankings. If you have a problem give us a call, We have helped hundreds of companies straighten out their Google rankings and Places.

To learn more about how we may boost your Business Listing on Google use our contact form or call us at 904-710-3886

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